As a wedding photographer, I am constantly on the lookout for ways to enhance my brand and reputation. Recently, I decided to undergo a rebranding process with the help of the talented team at Sugar Branded. In today’s blog post, I would like to share my first-hand experience of working with Rebecca, and how it has transformed my business.
Change is a constant occurrence in any business, and it’s essential to maintain relevance and attract new clients. It was clear that Rebecca at Sugar Branded understood my vision and goals as a professional photographer. She began the process by conducting a thorough analysis of my brand’s current status and worked closely with me to identify areas for improvement. Her recommendations were not just about aesthetics; they also delved deeper into my business’s values and guiding principles.
From the very first consultation, Rebecca at Sugar Branded was very professional and engaging. The attention to detail was exceptional, and the level of communication was impressive. She made sure to clarify any questions I had at each step and ensured that I was comfortable with every decision being made. I found this aspect of her service particularly reassuring. I felt that my rebranding process was in good hands.
Sugar Branded took my vision and brought it to life with an entirely new brand identity, including a new logo, colour scheme. She even helped me develop a custom-made thank you cards & business cards along with tissue paper and stickers for my clients and vendors, which was better suited to my niche market of couples who are looking for a luxurious and personalised photography experience. My new brand communicated elegance, sophistication, and exclusivity.
Since completing the rebranding process with Sugar Branded, I have noticed a significant increase in my bookings, and my revenue has gone up too. I also receive many compliments from my current clients and potential clients about my brand’s aesthetic and messaging. The rebrand has helped me stand out from my competitors, and I am now more confident about pitching to high-end wedding planners and venues.
Rebranding with Sugar Branded has been one of the best business decisions I’ve made as a wedding photographer. Rebeccas professional expertise, communication, and attention to detail were exceptional. Rebecca took my brand to another level and helped me to tell my story in a more cohesive, aesthetically pleasing, and effective way. I would highly recommend this agency to any business owner looking to elevate and modernise their brand. And, if you are a client looking for an elevated photography experience, please reach out to me to see how I can make your wedding day even more special.
Rebecca then decided to ask me to photograph her for her branding, honestly it was such a pleasure.
Brand logo by Sugar Branded – Images by Yazmine May Photography
